Use precise geolocation data. Actively scan device characteristics for identification. Measure advertising performance. Store and/or access information on a device. Understand audiences through statistics or combinations of data from different sources. Develop and improve services. Create profiles to personalise content. Create profiles for personalised advertising. Use limited data to select advertising. Use limited data to select content. Measure content performance. Use profiles to select personalised content. Use profiles to select personalised advertising. List of Partners (vendors)